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Driven to Perform — On the Track and On the Job

Since our founding in 2001, Rev1 Energy’s DNA has been intertwined with the world of racing. From the iconic straightaways of the Indy 500 to the high banks of NASCAR circuits and the gritty intensity of dirt tracks across America, our presence in motorsports has never been about mere sponsorship—it’s a reflection of who we are.

Racing isn’t just a passion; it’s a parallel to how we deliver projects. The synergies are undeniable:

  • Safety is non-negotiable.
  • Communication is fast, clear, and constant.
  • Precision defines success.
  • Schedules are sacred.
  • Attention to detail separates the good from the great.

These same principles fuel our project execution. Just as a split-second decision in the pits can win a race, the right move at the right time can determine the success of a project.

But beyond performance, racing gives us something deeper—it brings us together.

Living Our FIRST Core Values

At Rev1, our culture is built around our FIRST values: Family, Integrity, Respect, Safety, and Trust. These aren’t just words on a wall—they are lived every day in the way we operate and how we treat one another.

Our participation in racing reflects and reinforces those values. Whether it’s hosting employees and their families at the track, building connections with customers outside of traditional business settings, or sharing stories and laughter in the grandstands, race days remind us that business is ultimately about people.

  • Family is central. Every trackside experience is a chance for the Rev1 family to grow stronger together.
  • Integrity guides how we show up—as proud partners, supporters, and professionals.
  • Respect is seen in our support of the teams and drivers who push limits and represent us with pride.
  • Safety is foundational—on the track, in the pits, and in the field.
  • Trust is built in the moments we share with our partners, clients, and colleagues under the roar of engines and the thrill of competition.

These experiences show the human side of our business. They reflect our belief that strong relationships and shared values drive long-term success—on project sites and everywhere in between.

More Than a Race

Through our enduring partnership with BRANDT Professional Agriculture, NASCAR, and JR Motorsports, Rev1 Energy supports and celebrates the performance and teamwork it takes to win. And when the green flag drops on the Rev1 Energy car, it’s more than a race—it’s a celebration of everything we stand for.

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